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Digital Marketing for Recruiting: Strategy for Building a Talent Pipeline
Competition for talent is fierce in our low unemployment economy, and tactics that successfully met recruiting goals in the past just don’t work anymore. Recruitment Marketing is a proactive approach to recruiting that uses digital marketing tactics to reach more people, build relationships, and lead to good-fit hires. In this seminar you’ll learn about Recruitment Marketing, what it is, and how it works. You’ll get a practical framework for building a Recruitment Marketing strategy that you can start right away, and advice on how to get stakeholders onboard.
Presenter: Lori Creighton, Marketing Consultant with Homestead Media.